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Crafting and Executing Strategy : The Quest for Competitive Advantage - C - GOOD
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eBay item number:266760848813
Item specifics
- Condition
- Brand
- Unbranded
- Book Title
- Crafting and Executing Strategy : The Quest for Competitive Adva
- MPN
- Does not apply
- ISBN
- 9780072962215
- Publication Name
- Crafting and Executing Strategy : the Quest for Competitive Advantage w/Olc/Premium Content Card
- Item Length
- 10.3in
- Publisher
- McGraw-Hill Higher Education
- Publication Year
- 2004
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 1.6in
- Features
- Revised
- Item Width
- 8.4in
- Item Weight
- 78.1 Oz
- Number of Pages
- 1056 Pages
About this product
Product Information
Thompson, Strickland and Gambles'¬", CRAFTING AND EXECUTING STRATEGY: The Quest for Competitive Advantage, 14e clearly conveys the central thrust of basic courses in business and competitive Strategy. This text presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. This edition includes a streamlined presentation of the chapters and an all new chapter on Strategy, Ethics and Social Responsibility. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY, 14e includes 37 new or updated cases that will spark student interest and generate lively classroom discussions.
Product Identifiers
Publisher
McGraw-Hill Higher Education
ISBN-10
0072962216
ISBN-13
9780072962215
eBay Product ID (ePID)
43448373
Product Key Features
Publication Name
Crafting and Executing Strategy : the Quest for Competitive Advantage w/Olc/Premium Content Card
Format
Hardcover
Language
English
Features
Revised
Publication Year
2004
Type
Textbook
Number of Pages
1056 Pages
Dimensions
Item Length
10.3in
Item Height
1.6in
Item Width
8.4in
Item Weight
78.1 Oz
Additional Product Features
Edition Description
Revised Edition
Edition Number
14
Table of Content
Part I: Concepts and Techniques for Crafting and Executing Strategy Section A: Introduction and Overview Chapter 1: What Is Strategy and Why Is It Important? Chapter 2: The Managerial Process of Crafting and Executing Strategy Section B: Core Concepts and Analytical Tools Chapter 3: Evaluating a Company's External Environment Chapter 4: Evaluating a Company's Resources and Competitiveness Section C: Crafting a Strategy Chapter 5: The Five Generic Competitive Strategies--Which One to Employ? Chapter 6: Beyond Competitive Strategy-Other Important Strategy Choices/Options Chapter 7: Strategies for Competing in Foreign Markets Chapter 8: Tailoring Strategy to Fit Specific Industry and Company Situations Chapter 9: Diversification: Strategies for Managing a Group of Businesses Chapter 10: Strategy, Ethics, and Social Responsibility Section D: Executing the Strategy Chapter 11: Building Resource Strengths and Organizational Capabilities Chapter 12: Striving for Operating Excellence Chapter 13: Corporate Culture and Leadership Part II: Cases Section A: Crafting Strategy in Single-Business Companies 1. Starbucks in 2004: Driving for Global Dominance: Arthur A. Thompson, Jr., The University of Alabama; Amit Shah, Frostburg State University; and Thomas F. Hawk, Frostburg State University 2. Netflix: Braxton Maddox,The University of Alabama 3. Azalea Seafood in 2003: John E. Gamble, University of South Alabama 4. Non Stop Yacht, S.L.: Charlene Nicholls-Nixon, University of Western Ontario; Ken Mark, University of Western Ontario; and Jordan Mitchell, University of Western Ontario 5. Competition in the Bottled Water Industry: John E. Gamble, University of South Alabama 6. Dollar General and the Extreme Value Retailing Industry: Stephen Vitucci, Tarleton State University and Sue A. Cullars, Tarleton State University 7. Growth, Strategy and Slotting at No Pudge! Foods, Inc.: Chris Robertson, Northeastern University 8. Dell Computer in 2003: Arthur A. Thompson, Jr., University of Alabama and John E. Gamble, University of South Alabama 9. Electronic Arts and the Global Video Game Industry: Arthur A. Thompson, Jr., The University of Alabama 10. Nexity and the U.S. Banking Industry: John Paul Youther 11. Making It Big: Joan Winn, University of Denver 12. Outback Steakhouse: Sarah June Gauntlett, University of Alabama 13. McDonald's: Polishing the Golden Arches: Lou Marino, The University of Alabama and Katy Beth Jackson, The University of Alabama 14. Maple Leaf Consumer Foods-Fixin Hot Dogs (A): Allen Morrison, University of Western Ontario 15. Krispy Kreme Doughnuts in 2003: Arthur A. Thompson, University of Alabama and Amit Shah, Frostburg State University 16. Andrea Jung and Avon Products in 2003: Accelerating the Transformation: John E. Gamble, University of South Alabama 17. Ebay--In a League by Itself: Lou Marino, The University of Alabama 18. Note on the Security Management and Manufacturing Industry: Theresa T. Coates, Rensselaer Polytechnic Institute and Marilyn L. Taylor, University of Missouri at Kansas City 19. Pivot International-Pursuing Growth: Marilyn L. Taylor, University of Missouri at Kansas City and Theresa T. Coates, Rensselaer Polytechnic Institute 20. Bayer AG: Children's Aspirin: Lauranne Buchanan, Thunderbird, The American Graduate School of International Management and Christopher K. Merker, Thunderbird, The American Graduate School of International Management 21. Harley Davidson: John E. Gamble, University of South Alabama 22. Hero Honda Motors (India) Ltd.: Is It Honda That Made It a Hero?: Kannan Ramaswamy, Thunderbird, The American Graduate School of International Management and Rahul Sanchez, Thunderbird, The American Graduate School of International Management 23. Puma AG
Copyright Date
2005
Target Audience
College Audience
Topic
Management, Strategic Planning
Genre
Business & Economics
Item description from the seller
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Product ratings and reviews
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