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Crafting and Executing Strategy: Text and Readings with Online Learning C - GOOD

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Brand
Unbranded
Book Title
Crafting and Executing Strategy: Text and Readings with Online L
MPN
Does not apply
ISBN
9780073023076
Publication Name
Crafting and Executing Strategy : Text and Readings with Online Learning Center with Premium Content Card
Item Length
10in
Publisher
McGraw-Hill Higher Education
Publication Year
2004
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.8in
Author
John E. Gamble, Arthur A. Thompson, A. J. Strickland III
Features
Revised
Item Width
7.6in
Item Weight
40.3 Oz
Number of Pages
640 Pages

About this product

Product Identifiers

Publisher
McGraw-Hill Higher Education
ISBN-10
0073023078
ISBN-13
9780073023076
eBay Product ID (ePID)
43444198

Product Key Features

Author
John E. Gamble, Arthur A. Thompson, A. J. Strickland III
Publication Name
Crafting and Executing Strategy : Text and Readings with Online Learning Center with Premium Content Card
Format
Trade Paperback
Language
English
Features
Revised
Publication Year
2004
Type
Textbook
Number of Pages
640 Pages

Dimensions

Item Length
10in
Item Height
0.8in
Item Width
7.6in
Item Weight
40.3 Oz

Additional Product Features

Edition Description
Revised Edition
Edition Number
14
Table of Content
Part I: Concepts and Techniques for Crafting and Executing Strategy Chapter 1: What Is Strategy and Why Is It Important? Chapter 2: The Managerial Process of Crafting and Executing Strategy Chapter 3: Evaluating a Company's External Environment Chapter 4: Evaluating a Company's Resources and Competitiveness Chapter 5: The Five Generic Competitive Strategies--Which One to Employ? Chapter 6: Beyond Competitive Strategy-Other Important Strategy Choices/Options Chapter 7: Strategies for Competing in Foreign Markets Chapter 8: Tailoring Strategy to Fit Specific Industry and Company Situations Chapter 9: Diversification: Strategies for Managing a Group of Businesses Chapter 10: Strategy, Ethics, and Social Responsibility Chapter 11: Building Resource Strengths and Organizational Capabilities Chapter 12: Striving for Operating Excellence Chapter 13: Corporate Culture and Leadership Part II: Cases in Crafting and Executing Strategy
Copyright Date
2005
Target Audience
College Audience
Topic
Management, Strategic Planning
Genre
Business & Economics

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Most relevant reviews

  • Business Strategy at it's best!

    Well, not a whole lot to this review. This book breaks down very dynamic and sometimes hard to understand concepts into an easy to read manner. It even comes complete with case studies you can analyze in the back of the book and test your skills. My only beef with the book is its cost brand new. It's a little much and hard to buy used if you need it for class because they continually update the case studies in the back.