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Working Backwards: Insights, Stories, and Secrets from Inside Amazon - GOOD
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eBay item number:255677710481
Item specifics
- Condition
- Brand
- Unbranded
- MPN
- Does not apply
- ISBN
- 9781250267597
- Book Title
- Working Backwards : Insights, Stories, and Secrets from inside Amazon
- Item Length
- 9.6in
- Publisher
- St. Martin's Press
- Publication Year
- 2021
- Format
- Hardcover
- Language
- English
- Item Height
- 1.1in
- Genre
- Business & Economics
- Topic
- Leadership, Commerce
- Item Width
- 6.4in
- Item Weight
- 17 Oz
- Number of Pages
- 304 Pages
About this product
Product Information
Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time Amazon executives--with lessons and techniques you can apply to your own company, and career, right now. In Working Backwards , two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known. With twenty-seven years of Amazon experience between them--much of it during the period of unmatched innovation that created products and services including Kindle, Amazon Prime, Amazon Studios, and Amazon Web Services--Bryar and Carr offer unprecedented access to the Amazon way as it was developed and proven to be repeatable, scalable, and adaptable. With keen analysis and practical steps for applying it at your own company--no matter the size--the authors illuminate how Amazon's fourteen leadership principles inform decision-making at all levels of the company. With a focus on customer obsession, long-term thinking, eagerness to invent, and operational excellence, Amazon's ground-level practices ensure these characteristics are translated into action and flow through all aspects of the business. Working Backwards is both a practical guidebook and the story of how the company grew to become so successful. It is filled with the authors' in-the-room recollections of what "Being Amazonian" is like and how their time at the company affected their personal and professional lives. They demonstrate that success on Amazon's scale is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously-executed principles and practices--shared here for the very first time. Whatever your talent, career or organization might be, find out how you can put Working Backwards to work for you.
Product Identifiers
Publisher
St. Martin's Press
ISBN-10
1250267595
ISBN-13
9781250267597
eBay Product ID (ePID)
4050085378
Product Key Features
Book Title
Working Backwards : Insights, Stories, and Secrets from inside Amazon
Format
Hardcover
Language
English
Topic
Leadership, Commerce
Publication Year
2021
Genre
Business & Economics
Number of Pages
304 Pages
Dimensions
Item Length
9.6in
Item Height
1.1in
Item Width
6.4in
Item Weight
17 Oz
Additional Product Features
Lc Classification Number
Hf5548.32.B795 2021
Reviews
"For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon, "[ Working Backwards ] should be read by anyone interested in the real thing--the principles, processes and practices of 21st century management and leadership." -- Steve Denning, Forbes "Bryar and Carr, both former Amazon executives, take a detailed informative firsthand look at the company's 'unique principles and processes.' ... they deliver an information-packed guide to Amazon's success. Readers are sure to extract lessons applicable to organizations large and small." -- Publishers Weekly "Jeff Bezos once told me that unlike Google or Apple, 'Amazon doesn't have one big advantage, so we have to braid a rope out of many small advantages.' Amazon has demonstrated again and again that success doesn't result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business." -- Tim O'Reilly, owner of O'Reilly Media "For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin Bryar and Bill Carr have operationalized the core management practices that lie behind Amazon's success. In particular, their insights into how any successful leader can focus on narrative and metrics to take a short-cut to the truth are essential for any leader in any industry. You'll want to have your highlighter ready and keep this book close at hand for quick reference." --Kim Scott, author of Radical Candor "Colin and Bill give us an insider's view of Amazon during what was an extraordinary period of growth for the organization. Having partnered with Amazon Web Services (AWS) during my time at Red Hat and now at IBM, I can attest to their unrelenting commitment to customers. Leaders who want to foster customer obsession and drive operational excellence within their organizations should read this book." -- Jim Whitehurst, President, IBM " Working Backwards serves as a blueprint enabling leaders to implement guiding principles, operating rhythms and durable mechanisms that allow teams to scale effectively, even as your business expands at an accelerated clip. A must read for every entrepreneur or business leader focused on driving growth." --Mariana Garavaglia, Chief People & Business Operations Officer, Peloton "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon "Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon's approach to innovation. They offer a unique, insiders' view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook." -- Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School, "Jeff Bezos once told me that unlike Google or Apple, 'Amazon doesn't have one big advantage, so we have to braid a rope out of many small advantages.' Amazon has demonstrated again and again that success doesn't result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business." -- Tim O'Reilly, owner of O'Reilly Media "For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin Bryar and Bill Carr have operationalized the core management practices that lie behind Amazon's success. In particular, their insights into how any successful leader can focus on narrative and metrics to take a short-cut to the truth are essential for any leader in any industry. You'll want to have your highlighter ready and keep this book close at hand for quick reference." --Kim Scott, author of Radical Candor "Colin and Bill give us an insider's view of Amazon during what was an extraordinary period of growth for the organization. Having partnered with Amazon Web Services (AWS) during my time at Red Hat and now at IBM, I can attest to their unrelenting commitment to customers. Leaders who want to foster customer obsession and drive operational excellence within their organizations should read this book." -- Jim Whitehurst, President, IBM " Working Backwards serves as a blueprint enabling leaders to implement guiding principles, operating rhythms and durable mechanisms that allow teams to scale effectively, even as your business expands at an accelerated clip. A must read for every entrepreneur or business leader focused on driving growth." --Mariana Garavaglia, Chief People & Business Operations Officer, Peloton "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon "Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon's approach to innovation. They offer a unique, insiders' view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook." -- Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School, "Jeff Bezos once told me that unlike Google or Apple, 'Amazon doesn't have one big advantage, so we have to braid a rope out of many small advantages.' Amazon has demonstrated again and again that success doesn't result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business." -- Tim O'Reilly, owner of O'Reilly Media "For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon "Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon's approach to innovation. They offer a unique, insiders' view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook." -- Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School , The Wharton School, "Bryar and Carr, both former Amazon executives, take a detailed informative firsthand look at the company's 'unique principles and processes.' ... they deliver an information-packed guide to Amazon's success. Readers are sure to extract lessons applicable to organizations large and small." -- Publishers Weekly "Jeff Bezos once told me that unlike Google or Apple, 'Amazon doesn't have one big advantage, so we have to braid a rope out of many small advantages.' Amazon has demonstrated again and again that success doesn't result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business." -- Tim O'Reilly, owner of O'Reilly Media "For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin Bryar and Bill Carr have operationalized the core management practices that lie behind Amazon's success. In particular, their insights into how any successful leader can focus on narrative and metrics to take a short-cut to the truth are essential for any leader in any industry. You'll want to have your highlighter ready and keep this book close at hand for quick reference." --Kim Scott, author of Radical Candor "Colin and Bill give us an insider's view of Amazon during what was an extraordinary period of growth for the organization. Having partnered with Amazon Web Services (AWS) during my time at Red Hat and now at IBM, I can attest to their unrelenting commitment to customers. Leaders who want to foster customer obsession and drive operational excellence within their organizations should read this book." -- Jim Whitehurst, President, IBM " Working Backwards serves as a blueprint enabling leaders to implement guiding principles, operating rhythms and durable mechanisms that allow teams to scale effectively, even as your business expands at an accelerated clip. A must read for every entrepreneur or business leader focused on driving growth." --Mariana Garavaglia, Chief People & Business Operations Officer, Peloton "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon "Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon's approach to innovation. They offer a unique, insiders' view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook." -- Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School, "For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon "Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon's approach to innovation. They offer a unique, insiders' view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook." -- Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School , The Wharton School, "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon, "Jeff Bezos once told me that unlike Google or Apple, 'Amazon doesn't have one big advantage, so we have to braid a rope out of many small advantages.' Amazon has demonstrated again and again that success doesn't result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business." -- Tim O'Reilly, owner of O'Reilly Media "For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards . Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world." -- Jason Kilar, Chief Executive Officer of WarnerMedia "Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company's history that they've translated into interesting stories and lessons for readers. I even plan to use it as a reference myself." --Jeff Wilke, CEO, Worldwide Consumer, Amazon "Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon's approach to innovation. They offer a unique, insiders' view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook." -- Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School
Table of Content
Contents Introduction Part One BEING AMAZONIAN Introduction to Part One 1. Building Blocks: Leadership Principles and Mechanisms 2. Hiring: Amazon's Unique Bar Raiser Process 3. Organizing: Separable, Single-Threaded Leadership 4. Communicating: Narratives and the Six-Pager 5. Working Backwards: Start with the Desired Customer Experience 6. Metrics: Manage Your Inputs, Not Your Outputs Part Two THE INVENTION MACHINE AT WORK Introduction to Part Two 7. Kindle 8. Prime 9. Prime Video 10. AWS Conclusion: Being Amazonian Beyond Amazon Appendix A: Interview Feedback Examples Appendix B: Sample Narrative Tenets and FAQs Appendix C: Timeline of Events in the Book Acknowledgments Notes Index
Lccn
2020-037477
Dewey Decimal
381/.14206573
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes
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