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Sony MASTER Series BRAVIA XR55A95L A95L Smart QD-OLED 4K UHD TV with HDR (55")

Item # 15855A95L

This TV combines OLED's infinite contrast with the enhanced color volume of Quantum Dots for a simply stunning picture.

This TV combines OLED's infinite contrast with the enhanced color volume of Quantum Dots for a simply stunning picture.

9 questions - 9 answers

Item # 15855A95L

In stock
$2,798.00

Other options

About the Sony MASTER Series BRAVIA XR55A95L

Emily S.

Sony's brightest OLED yet

Sony's flagship MASTER Series OLED is consistently one of the most highly rated TVs available. Last year they enhanced this already-great OLED with a Quantum Dot layer for improved color volume. I have that model, and it is stunning. I was worried about putting it in my sunny living room, but I haven't had any issues with lack of brightness. And this year's model gets about 200% brighter than mine thanks to its high luminance panel and heat diffusion sheet.

Sony's brightest OLED yet

Sony's flagship MASTER Series OLED is consistently one of the most highly rated TVs available. Last year they enhanced this already-great OLED with a Quantum Dot layer for improved color volume. I have that model, and it is stunning. I was worried about putting it in my sunny living room, but I haven't had any issues with lack of brightness. And this year's model gets about 200% brighter than mine thanks to its high luminance panel and heat diffusion sheet.

This premium QD-OLED panel is paired with Sony's XR Triluminos Pro technology to deliver their widest-ever palette of colors, along with the infinite contrast that made OLED TVs famous. Movie nights may never be the same again.

Sony MASTER Series BRAVIA XR A95L in living room

The A95L offers a much brighter picture than OLEDs of the past.

AI delivers A+ picture quality

The A95L's Cognitive Processor XR takes conventional Artificial Intelligence a step further by emulating the way our brains think and respond when we see and hear things. It cross-analyzes individual picture elements and quickly identifies the human focal point, so that it can immediately enhance each detail of that area. Instead of applying generic changes to the entire frame, it recognizes how individual parts of the whole interact with each other and makes precise adjustments to create a more natural picture.

And this year's new XR Clear Image feature reduces noise and blur for a sharp picture, even on lower-res content.

Better sound, too

The A95L's XR processor also contributes to richer, more involving sound. Its 3D Surround Upscaling technology can create a heightened Atmos-like soundfield no matter what the source.

Acoustic Surface Audio+™ technology tracks sound effects and dialogue and matches them with the on-screen action, creating an even more immersive experience. Instead of the tiny — often down-firing — speakers that most TVs have, the A95L uses actuators on the back to send vibrations through the screen to produce sound from its entire surface.

And if you still want more, the TV can even function as your center channel in a traditional home theater setup with a separate receiver.

Upsize your video chats

I've had regular video chats with my family since the pandemic started, but it isn't easy to see everyone on my small laptop screen. And it's hard to fit more than one or two people comfortably in view of the camera. The A95L's included BRAVIA CAM aims to improve that experience. And the big screen offers plenty of viewing real estate for the whole family. 

A future firmware update will add some additional BRAVIA CAM features like gesture control and personalized sound and picture settings based on your room and sitting position.

Google TV simplifies streaming

The A95L includes the Google TV smart app platform which consolidates a wide range of streaming services into a single user interface. Watch an episode of Slow Horses on Apple TV followed by Beef on Netflix all from one watchlist, without having to dig around in individual apps.  

And if you're feeling really lazy, you can simply ask the Google Assistant to pull up a show or movie. You can also adjust the volume, change channels or inputs, and control other basic TV functions using your voice.

A perfect partner for your new gaming console

The A95L is an excellent match for your PC or next-gen console, with a new Game Menu that offers easy access to settings including screen size, black equalizer, and motion blur. It supports Auto Low Latency Mode (ALLM), 4K at 120Hz, and Variable Refresh Rate (VRR). And if you've got a PS5, you'll benefit from Auto HDR Tone Mapping for more accurate detail and color.

READ LESS

Product highlights:

Picture:
  • 54.6" screen (measured diagonally)
  • 4K screen resolution (3840 x 2160 pixels)
  • High Dynamic Range (Dolby Vision®, HDR10, HLG) extends picture contrast and brightness when viewing HDR content
  • high luminance panel and heat diffusion sheet delivers an ultra-bright OLED picture
  • self-illuminating QD-OLED (Quantum Dot Organic Light Emitting Diode) display produces infinite picture contrast and absolute black
    • OLED's pixel-level dimming enables each of the panel's pixels to brighten, dim, or power off completely, displaying exceptional picture detail, contrast, and depth
    • Quantum Dot layer powered by XR Triluminos Max display technology expands color volume for vibrant color even at high brightness levels
  • Cognitive Processor XR uses powerful real-time processing based on a human perspective for a true-to-life picture
    • XR OLED Contrast Pro increases brightness and enhances color contrast in high-luminance scenes
    • XR Clear Image reduces noise and blur for a sharp picture
    • XR 4K Upscaling intelligently re-creates lost textures and detail in lower-res content
  • IMAX Enhanced certification for improved performance with IMAX Enhanced 4K/HDR content
  • 120Hz refresh rate with XR OLED Motion for sharp, smooth motion even during fast action
Smart TV features:
  • Google TV interface lets you browse live TV, movies, and TV shows from across many streaming services all in one place
  • detachable BRAVIA CAM makes it easy to video chat on the big screen
    • added features available with future firmware update, including gesture control and Ambient Optimization Pro which automatically adjusts picture and sound according to your room environment
    • manual privacy cover lets you close the camera for peace of mind
  • remote has built-in Google Assistant — control basic TV functions and compatible smart home gear, search TV's streaming services, set timers, and more
    • use wake word to access Google Assistant hands-free
  • dual-band Wi-Fi 6 (802.11ax) provides fast, reliable wireless streaming
  • Netflix Adaptive Calibrated Mode mimics the settings on Netflix's mastering monitors to ensure an accurate picture
  • compatible with Apple® AirPlay® 2 for wireless streaming from compatible Apple devices
  • includes access to exclusive content on BRAVIA CORE
Gaming features:
  • 4K at 120Hz for smooth, stable graphics
  • Variable Refresh Rate (VRR) reduces stutter and frame tearing for smoother gameplay
  • Auto Low Latency Mode (ALLM) for reduced input lag
  • Auto HDR Tone Mapping for PS5
  • Game Menu offers easy access to settings including screen size, black equalizer, and motion blur
  • Dolby Vision for gaming (via future firmware update)
Connections:
  • 4 HDMI inputs (two 2.0b, two 2.1)
    • HDMI 3 and HDMI 4 inputs support 4K/120Hz, VRR, and ALLM
    • HDMI 3 input supports enhanced Audio Return Channel (eARC)
  • RF input for antenna/cable signals
  • Toslink optical digital audio output
  • pair of speaker binding post terminals for connecting to an A/V receiver when using the TV's Center Speaker Mode
  • Ethernet port for the fastest, most secure internet connection
  • 2 USB inputs for connecting a thumb drive or hard drive
  • RS-232C port
Sound:
  • Acoustic Surface Audio+ makes the entire screen a speaker
  • Center Speaker Mode allows dialogue, effects, and music to come directly from the screen, complementing an existing home theater system
  • 3D Surround Upscaling uses XR signal processing to upscale even two-channel sources to simulated 5.1.2-channel sound
General features & info:
  • premium, compact backlit remote with metallic finish
  • wall-mountable (bracket sold separately)
    • VESA mounting hole pattern: 300mm x 300mm
  • dimensions (measured by Crutchfield):
    • with stand in standard position: 48-1/4"W x 29-1/8"H x 11-1/8"D
    • with stand in sound bar position: 48-1/4"W x 31-1/2"H x 11-1/8"D
    • without stand: 48-1/4"W x 27-7/8"H x 1-3/8"D
  • weight: 38.8 lbs. without stand; 41.9 with stand
  • warranty: 1 year
  • MFR # XR55A95L

Ultra High Speed HDMI 2.1 cable recommended for optimum performance Shop

What's in the box:

  • 55" OLED TV
  • Pedestal Feet
  • Remote control (RMF-TX910U)
  • 2 "AAA" batteries
  • Bravia Cam (CMU-BC1M)
  • Minijack-to-toslink optical adapter
  • Four M5x12mm screws (lock/flat-washers attached)
  • Large back-panel cover
  • Medium back-panel cover
  • Small back-panel cover
  • 2 Pedestal feet covers
  • Cable-tie
  • Setup Guide
  • Reference Guide
  • Safety and Regulatory Booklet
  • End User License Agreement
  • Warranty Information
  • "Child Safety" note
  • "Update Your TV Software!" note

Customer reviews for Sony MASTER Series BRAVIA XR55A95L

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More details on the Sony MASTER Series BRAVIA XR55A95L

Stacey B.

Features & specs

Display
Screen Size 54.6"
Aspect Ratio 16:9
Screen Resolution (pixels) 3840 x 2160
Screen Refresh Rate 120 Hz
Display Type OLED
Backlight Type Self-illuminating (no backlight)
Quantum Dot Color Yes
Video Processing Technology Cognitive Processor XR
HDR (High Dynamic Range)
HDR10 Yes
HDR10+ No
HLG Yes
Dolby Vision Yes
Next-gen Gaming Features
VRR (Variable Refresh Rate) Yes
ALLM (Auto Low Latency Mode) Yes
4K/120Hz HDMI Inputs 2
eARC Yes
Streaming Features
Wi-Fi 802.11ax
Internet Movie Streaming via Google TV
Bluetooth Audio Streaming Yes
Apple AirPlay 2 Yes
Chromecast built-in Yes
Connections
HDMI Inputs 4
HDMI Version 2.1/2.0
Audio Return Channel eARC supported
Component Video Inputs 0
Composite Video Inputs 0
3.5mm Composite A/V Inputs 0
RF Inputs 1
USB Ports Y
Optical Digital Audio Output 1 Rear
Analog Audio/Headphone Output None
Control
Voice Remote Voice/Button-activated
Control by app Apple iOS, Android
Amazon Alexa Optional
Google Assistant Built-in
Power Consumption
Estimated Yearly Electricity Use (EnergyGuide) 214 kWh
Estimated Yearly Energy Cost (EnergyGuide) $26
Dimensions & Mounting Information
Width (inches) 48-1/4
Height with Stand (inches) 29-1/8
Height without Stand (inches) 27-7/8
Depth with Stand (inches) 11-1/8
Depth without Stand (inches) 1-3/8
Stand Width (inches) 48-1/4
Weight with Stand 41.9 lbs
Weight without Stand 38.8 lbs
Wall Mountable Yes
Wall Bracket Included No
Mounting Hole Pattern 300 x 300mm
Pedestal Stand Assembly required
Bezel Dimensions 0.0625 x 0.0625 x 0.6875
General Info
Parts Warranty 1 Year
Labor Warranty 1 Year
Type of Warranty Service In-home
Model Year 2023
Series Name Sony A95L
The Sony MASTER Series BRAVIA XR55A95L replaces these items:

Product Research

Video Features
Audio Features
Network & USB Functions
Remote, Voice, & App Control
Convenience Features
Mounting Options
Video Features

QD-OLED TV: The Sony QD-OLED TV combines OLED (organic light emitting diode) self-illuminating technology with Quantum Dot color technology for a picture with incredible blacks, infinite contrast, high brightness, and vivid color - giving you an intense cinematic image on screen with natural color, incredible detail, and realistic depth. Each OLED pixel is divided into three subpixels: a blue subpixel consisting of the original blue OLED material, a red subpixel with red-tuned quantum dots, and a green subpixel generated by a green-tuned quantum dot; these are then combined to create true white light. With over 8 million specially engineered self-illuminating pixels contrast is virtually limitless.

  • OLED Technology: This TV screen has millions of self-illuminating OLED pixels that can be individually activated to reproduce truly lifelike pictures. With over 8 million self-illuminating, individually controlled OLED pixels, you'll see real black, incredible contrast, and lifelike color. These OLED pixels work individually and can be turned off completely to deliver absolute black. Each pixel can go from off to bright in a fraction of a second. Because each pixel lights up independently, you'll see more accurate detail, color, and shades in every scene. This level of supreme contrast reveals detail, depth, textures, and colors for a view that's stunningly real. See video images that are bright and clear from any angle. Even in fast-moving scenes there's no blur; you'll see everything in perfect clarity.
  • Quantum Dot (QD): Quantum Dots are nano-sized, cadmium-free, finely tuned particles that turn light into the brilliant billion plus colors you can experience and enjoy on Sony's QD-OLED TV. Quantum dots are inorganic particles that resist wear out, so you can enjoy superb picture quality for years. As some TVs age, you may see that colors are less vibrant. QD-OLED TVs are built to last and provide a vibrant picture even after long periods of time. Quantum Dot (QD) delivers richer, brighter, and more accurate color reproduction for a realistic image that is "true-to-life".
  • Temperature Sensing: With a temperature sensor, high luminance panel and heat diffusion sheet for dissipating heat, the Sony QD-OLED TV detects screen temperature and precisely controls light to deliver 200% as much brightness as its predecessor. The temperature sensor and heat diffusion sheet incorporated in the QD-OLED panel also keep heat distribution across the screen uniform to constantly monitor the panel for areas of localized heat distribution to protect the screen against long-term image retention

Cognitive Processor XR: Powered by the Cognitive Processor XR, the Sony QD-OLED TV use a completely new processing method designed to replicate the ways humans see. When we see objects, we unconsciously focus on certain points. Cognitive Processor XR, powered by cognitive intelligence, divides the screen into numerous zones and detects where the "focal point" is in the picture. While conventional Artificial Intelligence (AI) can only detect and analyze picture elements like color, contrast and detail individually; the new processor can cross-analyze an array of elements at once, just as our brains do. By doing so, each element is adjusted to its best final outcome, in conjunction with each other, so everything is synchronized and lifelike. It learns, analyzes and understands unprecedented amounts of data and intelligently optimizes every pixel, frame and scene for the most lifelike picture Sony has ever delivered.

  • Closer-To-Reality: The built-in Cognitive Processor XR works the same way as our brain and eyes do, detecting the main focal point in a scene and enhancing each detail in an object so it stands out with a natural sense of depth, just as in the real world. Conventional AI can only detect and analyze elements like color, contrast and detail individually. To create this closer-to-reality feeling, Cognitive Processor XR divides the screen into hundreds of zones and recognizes individual objects in these zones better than ever before.
  • Cross-Analyzation: What's more, the Sony QD-OLED TV can cross-analyze around a few hundred thousand different elements that make up a picture in a second, the same way that our brains work. Unlike a conventional TV where all picture elements are adjusted to the same level, QD-OLED TVs with cross-analyzation adjust each element to its best final outcome, in conjunction with each other, so everything is in harmony and feels totally natural.

Sony XR Technologies: This QD-OLED TV utilizes advanced proprietary Sony XR technologies, along with Sony's Cognitive Processor XR to precisely control light and deliver an amazing dynamic contrast ratio with up to 200% as much color brightness as conventional OLED TVs.

  • XR Triluminos Max: The new QD-OLED TV enables Sony's widest palette of colors thanks to proprietary XR Triluminos Max technology. You'll witness color in a way that is more natural and beautiful to the human eye. The wider palette of colors deliver an enhanced range of hue and saturation, allowing natural shades and precise details to be seen, even in dark scenes. XR Triluminos Max enables the Sony QD-OLED TV to reproduce each color with the subtle differences seen in the real world- for realistic shades and textures.
  • XR OLED Contrast Pro: Pairing Sony's QD-OLED panel with Sony's proprietary XR OLED Contrast Pro technology, the TV boosts color and contrast in bright areas so you can enjoy unprecedented pure blacks and peak brightness. With a temperature sensor and high luminance panel, the Sony QD-OLED TV can even detect screen temperature and precisely control light so pixels in bright areas are illuminated simultaneously. As a result, the boosted color and contrast in bright areas provide an exceptionally realistic picture that is defined by absolute pure blacks and peak brightness, so you won't miss a single detail in dazzling light or deep shadow.
  • XR Clear Image: XR Clear Image uses noise reduction technology to reduce noise in the video signal, making broadcast and online videos much clearer and easier to view. By removing noise from the video signal blur is also minimized so action stays smooth on the screen.
  • XR Motion Clarity: Sony's latest XR Motion Clarity technology cross-analyzes data to ensure action stays smooth, bright and clear with no blur. On some screens, sports and fast action scenes can seem to go by in a blur. XR Motion Clarity technology keeps everything smooth, bright and clear. Each "blink" is individually controlled and its duration optimized, while brightness is boosted when needed, so you won't miss a thing. XR Motion Clarity keeps fast action smooth and clear. Moving images are precisely controlled to minimize blur. Even during high speed scenes, pictures stay true with no loss in brightness.

Anti-Glare & Wide-Angle Viewing: Sony's next generation self-illuminating QD-OLED panel keeps consistent brightness and color even when viewing off to the side, so you get a great picture from almost any viewing angle. Glare and reflection makes it hard to see images clearly, especially in dark scenes where depth and detail are often hidden. With extremely low reflectivity of light, the QD-OLED panel reduces this effect for incredible brightness, color and contrast in almost any lighting conditions.

Ultra 4K Resolution: For the ultimate in picture quality, this TV pairs the brilliance of 4K clarity with the brightness, color, and detail of High Dynamic Range (HDR). With 4K UHD, you'll see more on TV than ever before with over 8 million individual pixels (3,840 x 2,160) compared to about 2 million (1,920 x 1,080) on a1080p HDTV. Its detail is so vivid and crisp, even when viewed from close distances; it's nearly impossible to discern a single pixel, even from inches away. Combined with 4K Ultra HD resolution, HDR video content delivers exceptional detail, color and contrast, with a far wider range of brightness than other video formats. The result is the most lifelike picture TVs have ever been able to create, with brilliant highlights and fine detail.

  • XR 4K Upscaling: XR 4K Upscaling technology upscales 2K signals close to true 4K quality for incredibly real and detailed pictures. Whatever the content or source, you'll enjoy entertainment close to 4K resolution with XR 4K Upscaling. The Sony QD-OLED TV's Cognitive Processor XR accesses a vast amount of data, intelligently recreating lost textures and detail for real-world pictures. See details such as naturally defined animal fur and sharply outlined rock.
  • XR Super Resolution: XR Super Resolution detects individual objects in a picture and reproduces virtually real-world textures on screen. The Sony QD-OLED TV's processor precisely analyzes and processes data to power 4K pictures with 4x the resolution of Full HD to enrich scenes with real-world detail and texture.
  • XR 4K Smoothing: XR Smoothing creates smooth, natural 4K pictures as you watch, without the "banding" that can occur on other TVs. Scenes are reproduced with thousands of tones, shades, and gradations, making them look incredibly real.

HDR (High Dynamic Range): High Dynamic Range (HDR) enhances the dynamic range of a picture, increasing the contrast between the brightest whites and darkest blacks. Every pixel is made more accurate, regardless of resolution, bringing scenes to life with greater detail. HDR's greater dynamic range of luminosity or brightness levels brings greater contrast & wider color spectrum to the screen. This increased contrast reveals the subtle nuances of the image, from detailed blacks and shadows to the brightest whites and colors, plus greater depth. Previously hidden areas of dark shadow and sunlight are now full of clarity and detail. Movies and TV shows in HDR are closer to the original recording and the director's vision with more brightness, contrast and color, for a truly lifelike viewing experience.

  • XR HDR Remaster: With XR HDR Remaster, the Sony QD-OLED TV can detect each object on screen, analyze its color and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth, and more. The result is exceptionally real scenes with greater depth, lifelike textures, and natural colors.
  • Supported HDR Formats: HDR 10 is an open standard and currently the most popular HDR format on the market. It supports 10-bit color and 1,000 nits. It uses static metadata at the start of a movie to tell the receiver and your TV that the video content is encoded using HDR. HLG (Hybrid-Log Gamma) is primarily designed for live video feed and over-the-air broadcasts. It uses no pre-encoded metadata and is backwards compatible with SDR. HLG's native compatibility allows much of today's existing SDR infrastructure to be re-used for HDR in the future. Unlike HDR 10 which contains static metadata and HLG which uses not metadata, Dolby Vision adjusts brightness, color, and contrast automatically for each scene. Dynamic metadata carries information that maps every image to your TV's display capabilities, so you see more of what the content creator intended.

HDMI 2.1/2.0: The Ultra-HD TV is outfitted with two HDMI 2.1 inputs (3-4) and two HDMI 2.0 inputs (1-2) to connect your Ultra-HD, HDR and HD sources; such as Ultra Blu-ray, Blu-ray, Satellite/Cable and PlayStation. In addition, any HDMI input can be used to connect a PC to this TV. This TV does not offer any analog video inputs.

  • Supported Video Resolutions: The HDMI inputs will accept 4096x2160p (24/60Hz), 3840x2160p (24/30/60Hz), 1080p (24/30/60/120Hz), 1080i (60Hz), 720p (24/30/60Hz), and 480p (480i is not supported). HDMI input 3 and 4 will also support 3840x2160p (120Hz)..
  • HDCP 2.3: HDCP 2.3 is supported by all of the TV's HDMI inputs. HDCP 2.3 is short for "High bandwidth Digital Content Protection" and is used for 4K video copyright protection for compatibility with Ultra HD Blu-ray players and 4K Satellite/Cable providers.
  • 4:4:4 Color Subsampling: All four HDMI inputs will support up to 4:4:4 chroma subsampling for full color data rendering of 4K video (30/60fps). 4:2:2 (30/60fps) and 4:2:0 (60fps) are also supported by all HDMI inputs. With 4:4:4 color, luminance (brightness) and chroma (color) are sampled at the same rate, resulting in an RGB color palette as big as the video sampling rate for a video image with more total colors, plus greater color accuracy and detail.

Game Mode: A dedicated Game Mode lets you enjoy ultra-smooth gaming on the Sony QD-OLED TV with reduced input lag (less than 8.5ms) and support for 4K@120Hz, ALLM (Auto Low Latency Mode), plus VRR (Variable Refresh Rate). The QD-OLED TV is also optimized for Sony's PlayStation. 5. Use the TV's HDMI inputs 3 and 4 for the best gaming experience.

  • 4K/120Hz: Support for 4K@120Hz produces smoother and clearer motion images at 120 frames-per-second (fps) for better rendering of fast-action content such as sports, action movies, and games. 4K@120Hz is only supported on HDMI inputs 3 and 4. Please use a premium ultra-high speed HDMI cable with 48 Gbps and above for 4K@120Hz gaming.
  • ALLM: The TV will supports ALLM (Auto Low Latency Mode) which lets the TV automatically recognize when a gaming console or gaming PC is connected and in use.
  • VRR: With support for VRR (Variable Refresh Rate), the Sony QD-OLED TV gives you the real-time lower-lag gaming speed you need for a more enjoyable gaming experience. VRR allows the TV to adapt to certain Game console's frame rate.
  • Optimized for PlayStation. 5: With Auto HDR Tone Mapping, the the TV's HDR settings will be optimized instantly during your PS5 console's initial setup. The PS5 automatically recognizes the QD-OLED TV and selects the best HDR setting for the TV accordingly. So even in high contrast scenes, you’ll see the crucial details and colors in the brightest and darkest parts of the screen.

IMAX Enhanced: Get the most premium at-home entertainment experience with IMAX Enhanced; the latest technology program from IMAX that sets a new standard for image, sound, scale and content quality. This new certification and licensing program combines IMAX digitally re-mastered 4K HDR content and DTS audio technologies to offer a new level of quality in immersive sight and sound experiences in the home. IMAX Enhanced lets you experience premium content digitally remastered by IMAX, so you can watch the highest-quality 4K movies with immersive audio delivered by DTS. Not only will IMAX Enhanced content look and sound amazing, but other audio/video content will also look and sound great too.

  • Remastered 4K/HDR Video: It utilizes a sophisticated, advanced algorithm designed to produce the highest-quality, sharpest 4K HDR images. This advanced process accurately reduces noise and grain under the filmmaker's guidance to best optimize the content for a much higher quality, higher brightness 4K HDR display format. Select IMAX Enhanced titles that were shot with IMAX cameras or specially formatted for IMAX theaters will also include an expanded aspect ratio for the film's home release to show you more picture on your TV. IMAX Enhanced certified TVs must be at least 65" with support for HDR10 and dynamic, as well as specific calibration, resolution, color, brightness, contrast, and scale of image capabilities.
  • Remastered DTS:X Audio: IMAX and DTS will also partner with award-winning Hollywood sound mixers to use a special variant of its DTS:X codec technology integrated in home audio equipment to deliver an IMAX signature sound experience that is dynamic, immersive, theatrical, and powerful. IMAX Enhanced supports both 5.1 and 11.1 formats, but the recommended speaker layout for an IMAX Enhanced system is 7.2.4 with seven horizontal speakers, two subwoofers and four height speakers; 5.1.4 is the minimum layout for IMAX Enhanced. However, due to various constraints you may opt to install only a 5.1ch speaker system. In such cases, DTS Virtual:X is required to properly render and remap audio to the available speakers.
  • Available IMAX Content: IMAX is working with its global studio and other content partners to build a steady stream of IMAX Enhanced versions of movies and other programming using the newest, proprietary post-production process developed by IMAX. IMAX will be announcing and releasing IMAX Enhanced versions of a wide range of films both for 4K/HDR streaming and Ultra HD Blu-ray Discs.
Notes:
  • To take full advantage of IMAX Enhanced, you need an IMAX Enhanced certified 4K/HDR TV or Projector and an IMAX Enhanced certified DTS:X enabled AV receiver or soundbar.
  • To qualify and carry the IMAX Enhanced logo, the highest-end TVs, AV receivers, projectors, and soundbars must meet stringent performance standards established by IMAX, DTS and Hollywood's leading colorists in order to create a consistent and higher bar for image and sound performance on premium devices.

Netflix Calibrated Mode: Netflix has been actively investing in the production of original programming using the latest video image standards, and has developed Netflix Calibrated Mode in conjunction with Sony to ensure picture quality preservation. This mode was specially developed to reproduce the same picture quality as a studio evaluation Master for television in order to preserve the filmmaker's vision and intent.

Picture Adjustments: The TV offers a variety of screen, picture, and video adjustments to maximize image quality.

  • Screen Ratio: The Screen Ratio feature allows you to select the screen display which fits the current video image and TV screen best. Choose from Wide Zoom, Normal, Full, Zoom, or Auto Wide. Based on the original signal source, you may see black bars around the picture or just on the both sides of the screen. Sometimes you will see the picture fill  the full screen.
  • Picture Mode: You can select one of the following picture modes - Standard, Vivid, Cinema, Game, Graphics, Photo, Custom, or Dolby Vision (Bright or Dark).
  • Brightness Setting: You can increase or decrease the brightness of an image by adjusting the TV's Brightness (luminance level), Contrast (white level), Gamma (light & dark balance), Black Level, and Black Adjust (stronger contrast).
  • Color Enhancement: You can tailor the color of an image by adjusting the TV's Color (saturation level), Hue (green & red tones), Color Temperature (white balance), Live Color (color vividness), and Color Space (color reproduction range).
  • Clarity Improvement: You can improve the clarity of an image by adjusting the TV's Sharpness (picture detail), Reality Creation (increases clarity), Smooth Gradation (prevents false contours) and Noise reduction (removes random & digital noise).
  • Motion Technology: Activate Sony's Motionflow technology to reduce motion blur and judder. CineMotion provides improved picture movement and reduces picture blur and graininess for film-based content (24fps), like Blu-ray & DVD.
  • Panel Settings: Pixel Shift and Panel Refresh settings are used to prevent image retention. Pixel Shift moves the displayed image at regular intervals to prevent image retention. This feature should always be turned on. You can also manually perform a Panel Refresh when image retention is particularly noticeable. Sony recommends doing this once a year (but no more than once a year unless needed). Panel Refresh takes approximately 1 hour to complete.

Automatic Ambient Optimization: Sony's unique ambient optimization technology automatically adjusts the brightness and color of of the picture to your room's ambient lightning. On conventional TVs, brightness and color stays the same regardless of light in a room, resulting in pictures that are too dark or too bright with unnatural color. The Sony TV includes an embedded RGB light sensor that optimizes picture brightness and color to room conditions, boosting brightness in light rooms and reducing it in dark ones, while also optimizing color. The TV's built-in RGB Light Sensor automatically adjusts the picture brightness and color based on the amount of light in the room. As a result, you can enjoy automatic customized picture brightness and color.

CalMAN Ready (by SpectraCal): To address color variations from the production process, the is ready to use Portrait Displays' high-performance CalMAN auto-calibration software. This allows an unprecedented level of calibration and the ability to fine tune adjustments simply not possible through conventional picture settings. It delivers high-fidelity color reproduction that's true to the original TV signal and can adapt to the subtlest changes in color that may occur over time. The is CalMAN ready, allowing customers to benefit from software used by visual creators in post-production, quality-control workflows, further demonstrating our commitment to deliver pictures with professional-grade color calibrated accuracy in the home. Additional gear is required to use the CalMAN auto-calibration software - including a Windows PC (running the CalMAN software), a SpectraCal C6 Colorimeter (or equivalent), and a Pattern Generator.

NextGen TV Tuner (ATSC 3.0): The ASTC 3.0 standard, commonly known as "NextGen TV" is the first major upgrade in broadcast TV since the transition to digital broadcasting (DTV) in 2009. NextGen TV is an Internet Protocol (IP) based system, which means it can carry internet content and services alongside the traditional over-the-air broadcast signal. The standard will enable never-before-available interactive features like video-on-demand and advanced emergency alerts for broadcast TV, all delivered free with an over-the-air antenna. NextGen TV signals will be stronger and will transmit over greater distances and deeper into buildings, with higher-quality picture and better immersive sound. Adoption of ATSC 3.0 is voluntary and stations that do transition to ATSC 3.0 will initially have to simulcast both ATSC 1.0 and ATSC 3.0. Click here for deployment map of ATSC 3.0 in the United States.

Audio Features

Acoustic Surface Audio+: With Sony's Acoustic Surface Audio+ technology, sound comes directly from the center of the screen with powerful actuators behind the TV vibrating to create acoustics that move with the picture. Because sound follows action, you'll hear a more realistic soundtrack with exceptionally clear and natural dialog due to the large actuators on this model. A built-in subwoofer provides bass so you can enjoy truly immersive cinematic sound at home.

  • XR Sound Positioning: With advanced sound processing that mimics the human ear by pinpointing where sound is coming from and placing it in the right spot on screen, Sony's OLED TV puts you at the heart of the scene.
  • XR Virtual Surround: Delivering sound in horizontal and vertical directions, the Sony OLED TVs provide a real multi-dimensional experience. They analyze and upconvert audio to 5.1.2ch surround sound, creating a true 3D soundscape

Acoustic Audio Calibration: Sound experience can change depending on your room environment. For example, curtains absorb sound, while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. The Sony QD-OLED TV detects objects using the microphone that is built into the included remote and reproduces sound that's enhanced and optimized to your room. Simply hold the remote at chest level in your main seated position and activate auto sound tuning in the TV's menu (only takes a few seconds to setup). The speakers of this TV also provide different sound imaging according to how you position the television. You can select between "Table-Top Stand" or "Wall Mount" to provide the best sound quality based on the television's placement.

Sony Enhanced Audio Experience: Using select Sony soundbars, wearable speakers, and headphones (all sold separately), you can create an enhanced audio experience with greater dialog and vocal clarity, as well as 360 degree spatial imaging.

  • Soundbar: You can use the Sony QD-OLED TV as a center speaker with select Sony soundbars (such as the Sony HT-A5000; sold separately). The TV has a 3.5mm input (labeled "S-Center Speaker In") that will plug into a compatible Sony soundbar's 3.5mm output (labeled "S-Center Out"). Once the Sony soundbar is connected, the center audio is output from both the TV and soundbar, allowing you to enjoy both impactful sound and natural dialog from the system.
  • Center Speaker: Simply connect your AV receiver's center channel speaker output to the binding post terminals on back of the the Sony TV to transform it into a high-quality center speaker. And thanks to Sony's Acoustic Surface Audio+ technology, you'll hear every word and note from movies and concerts directly from the screen. The TV's center speaker is rated at 8-ohms and 100 watts.
  • 360 Spatial Sound Personalizer: Enhance the TV's Dolby Atmos audio capability by combining Sony's SRS-NS7 wearable speaker (sold separately) with Bravia QD-OLED TVs for spatial surround sound. With select Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Sony's Wireless Transmitter WLA-NS7 (sold separately).

Manual Audio Settings: In addition to auto sound tuning, the Sony QD-OLED TV also offers a variety of manual audio and sound settings to fine tune your listening experience.

  • Sound Modes: The Sony QD-OLED TV allows you to tailor its sound to the content you are watching and listening to by selecting from 6 preset Sound Modes - Standard, Dialog, Cinema, Music, Sports, and Dolby Audio. You can also choose to manually adjust the TV's 7-band EQ to further fine-tune the sound.
  • Voice Zoom & Dialog Enhancer: There is also a Voice Zoom feature which allows you to hear TV dialog more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom detects the type of voice, analyzes it and enhances its clarity. There is also a dedicated Dialog Enhancer for when listening to Dolby Audio content.
  • Advanced Volume Level Adjustments: The Auto Volume function keeps the volume level constant across all programs and advertisements. You can also adjust the volume level of the current input relative to other inputs

eARC (Enhanced Audio Return Channel): The Enhanced Audio Return Channel (eARC) within the television's HDMI 3 input enables the TV, via a single HDMI cable, to send audio data "upstream" to an AV receiver; increasing user flexibility and eliminating the need for any separate S/PDIF audio connection. This feature allows audio to be sent from the television to your AV receiver through the same HDMI cable already being used to send audio/video to the television. This eliminates the need for extra cables connected to the TV. eARC allows audio from the TV tuner, Network connection, inserted USB device, HDMI inputs, or any analog connected device to be heard through your eARC compatible AV receiver via the television's HDMI eARC input.

  • The audio from the TV's tuner, HDMI inputs, USB ports, and Android TV apps can pass as Dolby Digital, Dolby Digital Plus, Dolby TrueHD, Dolby Atmos, DTS, DTS-HD, and DTS:X; as well as 2ch, 5.1ch, and 7.1ch PCM. Analog connected & DLNA compliant devices will be output audio at 2ch PCM only.
  • Your AV receiver or soundbar will also have to support eARC (Enhanced Audio Return Channel) to accommodate the playback of these high resolution audio formats. If your AV receiver or soundbar only supports ARC (Audio Return Channel), audio playback will be limited to Dolby Digital, DTS, and 5.1ch/2ch PCM.
  • You cannot output sound from the TV speakers and the HDMI eARC jack at the same time.

Optical Digital Output: The TV's 3.5mm S-Center Speaker Input can be turned into an optical (toslink) digital output using the included minijack-to-toslink adapter. The optical (toslink) digital otuput will support Dolby Digital/DTS (when available) or 2 channel PCM. The digital optical output only sends an audio signal in Dolby Digital/DTS when receiving Dolby Digital/DTS surround sound from a digital broadcast channel through the tuner, network apps, HDMI inputs, and USB ports on the TV.

  • You can setup the TV to output sound from the built-in speakers and the optical digital output (2ch PCM only) at the same time.
  • You can not output sound simultaneously from the TV's Optical Digital Out and HDMI eARC. You must select only one for the TV's audio output.
  • The TV does not offer an analog audio output.

Bluetooth A2DP: The TV supports Bluetooth A2DP, allowing you to stream audio from the television's built-in and connected sources to a Bluetooth-enabled set of headphones or speakers (only one headphone, one speaker, or one pair of speakers can be connected). Bluetooth headphone volume level can be controlled from both the TV's remote and headphones. AV Sync allows you to adjust the delay between the picture and sound. Sony doesn't guarantee compatibility with all models of Bluetooth headphones. The TV's built-in speakers, optical digital output, and HDMI eARC/ARC jack are all disabled while using Bluetooth.

Network & USB Functions

Wired or Wireless Network Connection: The Sony QD-OLED TV supports a wired or wireless network connection. Via the TV's network connection you gain access to Google TV and a variety of online entertainment streaming services, as well Google Assistant voice control. You also get the ability to stream content from your Android or Apple iOS mobile device, as well as your Windows PC or Mac computer to the TV. In addition, the TV supports WiFi Direct for wireless connectivity between WiFi enabled devices without a router.

  • Ethernet Jack: The Sony QD-OLED TV is equipped with an Ethernet (LAN) RJ-45 jack for connecting the television to your home network and computer. A back cover has to be removed to access the Ethernet port.
  • Built-in WiFi: The Sony QD-OLED TV offers built-in 2.4/5GHz dual-band WiFi 6 (802.11ax) that allows you to wirelessly access the Internet and your home network. The TV's built-in WiFi provides a wireless network connection for the television with easy and quick setup. A wireless connection requires a home network with an 802.11 access point (802.11n or better recommended) and internet connection. Supports WPS, WEP, and WPA security; a dual-band Gigabit wireless-N router is recommended for 4K streaming.
  • WiFi Direct: When using WiFi Direct, you can connect directly with other devices without using a wireless router. You'll be able to wirelessly transfer personal content (such as photos & videos) to the Sony QD-OLED TV without connecting to your home network. Up to 10 devices can be connected at the same time. WiFi Direct completely bypasses your WiFi access point/router, so it's easy to set up. Streaming of copy-protected content and other certain formats are not supported.

Notes:

  • Sony recommends a home network connection speed of at least 2.5 Mbps recommended for standard definition, 10 Mbps for high definition, and 20 Mbps for ultra-high definition.
  • You must connect to a Google account to use certain features (including voice control, Google TV, and Firmware/Software Updates). Use of TV without connecting to a Google account allows only basic TV features.

Google TV with Android OS: The Sony QD-OLED TV is equipped with Android OS 10.0 and incorporates Google TV for access to a wide variety of apps from Google Play which have been optimized for playback on the big screen (subscription, rental, or purchase fees may apply). Google TV lets you browse 700,000+ movies and TV episodes from across a variety of online streaming services, all in one place and organized into categories and genres based on what interests you the most. Click here to discover the full collection of Google TV Apps from Google Play. Not all Google Play apps will be Google TV compatible.

Notes:

  • 4K & 4K HDR network streaming requires a network speed of 20Mbps or greater. A wired Ethernet connection is recommended over a wireless WiFi connection for better performance. If you desire a WiFi connection, then use a dual-band Gigabit wireless-N router (or better) for 4K streaming.
  • In order to use Sony's Google TV, you must consent to Google's Terms of Service and Privacy Policy.
  • Make sure the Sony television has the latest software/firmware updates installed.

Bravia CORE:  In collaboration with Sony Pictures Entertainment (SPE), Bravia CORE is where entertainment meets technology and was developed to add value and showcase unique Sony experiences. Pre-loaded on the Sony QD-OLED TV, you can enjoy a selection of the latest SPE premium and classic titles and the largest IMAX Enhanced movie collection. Bravia CORE is the first in the industry to feature Pure Stream technology, achieving near lossless UHD BD equivalent quality with streaming up to 80 Mbps. A paid subscription is required to take advantage of and enjoy Sony's Bravia CORE entertainment feature. Learn more about this collaboration here.

  • Pure Stream: Bravia CORE features Pure Stream, streaming at up to 80Mbps, delivering lossless 4K UHD picture quality on a wide range of content. To access Pure Stream at 30Mbps, you must have a minimum internet speed of 43Mbps. To access highest quality Pure Stream available at 80Mbps you must have a minimum internet speed of 115Mbps. Bravia CORE is not responsible for network restrictions or available bandwidth. Network service provider restrictions and terms may apply.
  • IMAX Enhanced: Access the largest IMAX Enhanced collection for a truly elevated movie experience at home. Optimized for Sony QD-OLED TV, it delivers remastered IMAX picture and immersive sound by DTS.

Apple TV App: The Apple TV App can be found within the Google TV platform. The Apple TV App gives you access to Apple original shows and movies from Apple TV+, thousands of movies to buy and rent, as well as popular streaming and network TV providers - available in 4K and HDR. Apple TV offers personalized content that is expertly curated based on your viewing habits, so you'll discover more of what you like best. Paid subscription fees will be required. *The Apple Music app is not built into the TV. However, you can play your Apple Music from your iPhone, iPad, Mac using AirPlay 2.

  • Apple Originals & TV Channels: You'll be able to stream critically acclaimed Apple Original shows and movies only found on Apple TV+ through the Apple TV app. You can also subscribe to just the channels you watch ( like Showtime, Starz, Paramount+, AMC+, and more). Subscription fees will apply.
  • Rent or Buy: The Apple TV App is home to thousands of movies, including all the latest blockbusters. You can buy, rent, and watch your favorite movies right inside the Apple TV app on the Sony TV. You also get access to previously purchased movies from iTunes.
  • Streaming Services & Cable Providers: Access all your favorite and most popular streaming services such as Amazon, Disney+, Hulu, HBO, Netflix, and more. You also get to enjoy top-rated prime-time TV shows, live sports and news from leading cable providers like Spectrum & AT&T TV. Subscription fees are required for streaming services and cable providers.

Mobile Device Casting: Quickly and easily enjoy your favorite videos, photos, games, and more from your Apple iOS or Android devices on the Sony big screen with Chromecast built-in. Support for Apple AirPlay 2 also lets you cast videos, photos, and more from your Apple iOS device or Mac computer to the Sony QD-OLED TV.

  • Chromecast built-in: Chromecast built-in lets you cast your favorite entertainment apps and video content from your Android (OS 4.4.2+) or Apple iOS (8.0+) device to the Sony TV. Now you can cast your favorites movies or TV shows (on Netflix, Hulu, Vudu, Google Play, HBO, and more); your favorite music and radio stations (on Spotify, Pandora, iHeartRadio, TuneIn, YouTube Music, and more); Sports highlights (on ESPN, NBC, CBS, and more); plus photos & videos (on YouTube, Google Photos, and more) from your compatible Android or Apple iOS device to the Sony TV. For a list of all compatible Chromecast Built-in apps click here.
  • AirPlay 2: With support for AirPlay 2, you will be able to wirelessly stream content (including videos, photos, music, podcasts, and more) directly from your Apple iPhone/iPad (iOS 12.2 and newer) or Mac computer (OS X 10.14.4 and newer) to the Sony TV's big screen - all without the need for an Apple TV or additional wired connection.

Media Streaming: The Sony QD-OLED TV allows you to stream a variety of audio, video, and photo content from USB mass storage class devices and DLNA certified devices. Compatible media formats include MP3/WMA/AAC/WAV/FLAC music files, MPEG/MP4/AVI/MKV/MOV/Xvid/WMA video files, and JPEG photo files.

  • DLNA Certified: DLNA certification allows you to enjoy various content from your home network, such as photo , music, and video files stored on your Windows 7/8/10 PC (or other DLNA Certified media server/Android device) on the Sony HDTV. The TV can be connected to your compatible PC using a hardwired Ethernet (LAN) connection or WiFi connection (via built-in WiFi). This eliminates the need to copy your photo, video, and music files to a separate USB storage device.
  • Dual USB Ports: The Sony TV features two USB type-A ports (one 2.0/one 3.0) for sharing your photos or videos, and listening to music from a connected USB MSC (Mass Storage Class) compliant device that is formatted in FAT 16/32, exFAT, or NTFS. Even 4K photos & videos that you've downloaded to your USB-enabled device can be played back on the TV in Ultra-HD 4K. The USB ports will also charge your connected devices (max: 5V, 500mA/900mA). An external HDD (hard disk drive) may require a separate external power supply.

VEWD Browser: The VEWD Browser is a free Web browser tool for Google TV. You can see entertainment, music, news, and media content such as that seen on your computer, on the Sony TV using the included remote control. The VEWD Browser for Google TV has the following features - Audio search, Bookmarks feature, Browsing history, User switching, Search engine selection, and Pointer display function.

Automatic Software Updates: Sony will provide software updates from time to time in order to enhance functionality and provide users with the latest TV experience. Automatic software updates are done through the TV's Ethernet (LAN) port or built-in WiFi. The TV's software updates when the television is in standby mode. Visit the Sony eSupport site for the latest software updates.

Remote, Voice, & App Control

Remote Control: The remote offers soft push-button control and features a built-in mic for voice recognition. The built-in microphone provides voice control of select Google TV functions through the built-in Google Assistant. The remote even has dedicated Amazon, Netflix, Disney+, and Bravia Core buttons, so you can access your favorite content even quicker. The remote control operates the TV via Bluetooth, but can also be programmed to operate cable boxes and satellite receivers via IR. In addition, the TV is compatible with universal IR remote controls (sold separately) and features a 3.5mm IR input for use with IR repeater systems (sold separately).

Voice Control: The Sony QD-OLED TV supports voice control of select functions through the built-in Google Assistant & optional Amazon Alexa enabled devices via a wireless network connection. There is a Mic switch on the back of the television which turns the TV's built-in microphone on or off. By default, the Mic switch is set to off. In order to use voice control functions, you must consent to Google's or Amazon Alexa's Terms of Service and Privacy Policy. Make sure the Sony television has the latest software/firmware updates installed.

  • Built-in Google Assistant: The Sony TV supports the Google Assistant through its Android operating system and the TV's built-in far-field mic or the included IR remote's built-in mic. You can simply trigger the Google Assistant by saying "Ok Google" into the TV's far-field microphone or by pressing the mic button on the remote and then speaking into the microphone after hearing an audible prompt. You can ask the Google Assistant to turn volume up/down, change channels and inputs, search content on select built-in Android TV apps, and control basic playback functions. In addition to TV voice commands, you can use the Google Assistant to control connected smart home devices and other Google Home enabled devices. The Google Assistant can also be used to find answers for many of your daily questions through Google's advanced search engine. The TV also supports voice control through the Google family of wireless speakers and devices (sold separately - see Accessories tab).
  • Works With Amazon Alexa: Alexa-enabled devices (including the Amazon Echo family of speakers, sold separately - see Accessories tab) will be able to control key functions of the Sony TV. With this new feature you can simply use your voice to turn the Sony TV on or off, change channels, change inputs, control volume, and control playback functions of select streaming content. Click here for setup instructions.

Remote Apps: The Sony QD-OLED TV offers simple and quick setup through the Google Home app on your compatible Android or Apple iOS device. The Sony TV also supports remote control capability through your Android or Apple iOS device via the Android TV Remote App. In addition, you can also use the Samba TV app on your Apple iOS or Android device with the Sony TV to get content recommendations.

  • Google Home App: Using the Google Home App (for Android OS and Apple iOS), you can quickly setup up the TV's wireless network connection and Google account using your compatible Android or Apple iOS device. By simply scanning an on-screen QR code, your mobile device shares its wireless network connection and Google account with the TV, making setup a lot faster.
  • Android TV Remote: The Android TV Remote App (for Android OS and Apple iOS) lets you use your compatible Android or Apple iOS device as a remote to control the Sony television's Google TV functions. Easily navigate content and play games on on the Sony Google TV. The remote app offers voice search and an on-screen keyboard, giving you full control of Google TV from your smartphone or tablet. Simply tap the on-screen mic button to start a voice search, or use the keyboard to input text on Google TV. If you know what you want to watch, just say it into your smartphone or tablet's microphone and the Sony television will find it within its Google TV applications.
  • Samba TV App: The Samba TV app (for Apple iOS and Android OS) offers tailor-made ads, notifications and behind the scenes info about your favorite shows and actors on your compatible Apple iOS or Android device. The Spotlight by Samba TV synchronizes the experience you have on your compatible smartphone or tablet with what you're watching on TV, to suggest new appealing content.

Smarthome Control: The Sony QD-OLED TV can be integrated with smarthome devices that are compatible with Google Assistant (built-in) and Apple HomeKit (sold separately). Smarthome control requires that the Sony TV and all compatible devices be connected to the same WiFi wireless network.

  • Google Assistant: The microphone on the included remote allows you to use the Google Assistant and your voice to control Google smarthome products (including Philips Hue) throughout your home. You can even view your Google smarthome compatible doorbell camera on the Sony TV's big screen.
  • Apple HomeKit: Apple HomeKit lets you easily and securely control smarthome products using the Apple Home app or by asking Siri on your Apple iOS devices. The Sony TV can be added to the Apple Home app and included in scenes or automations with other HomeKit accessories. For example, you can create a "Movie Night" scene in the Home app to easily turn on your TV and dim the lights, and simply ask Siri to launch the scene. However, the Sony TV cannot be used to control your Apple HomeKit devices.

Bravia Sync: This TV is equipped with Bravia Sync, an HDMI Control function that allows communication between Sony TVs and other Sony equipment when they are connected via HDMI. Bravia Sync helps you connect compatible Sony Bravia HDMI equipment, such as a Blu-ray player or AV amplifier, to the TV and control the external equipment using the television's remote control. With the "Control for HDMI" function, Bravia Sync helps to communicate with Bravia Sync-compatible equipment using HDMI CEC (Consumer Electronics Control). Bravia Sync-compatible equipment is listed as a new input source in the television's menu. The television offers the following Bravia Sync operations for the listed device. * Control for HDMI (Bravia Sync) is only available for the connected Sony equipment that has the Bravia Sync logo.

  • Blu-ray/DVD Player: Automatically turns the TV on and switches the input to the connected Blu-ray/DVD player when the Blu-ray/DVD player starts to play. And then automatically turns the connected Blu-ray/DVD player off when you turn the TV off. Also allows operations such as menu and playback from TV remote control.
  • AV Receiver: Automatically turns the connected AV receiver on and switches the sound output from the TV speaker to the audio system when you turn the TV on. This function is only available if you have previously used the AV receiver to output the TV’s sound. Also allows operation of the AV receiver's volume from the TV remote control.
  • Video Camera: Automatically turns the TV on and switches the input to the connected video camera when the camera is turned on. And then automatically turns the connected video camera off when you turn the TV off. Also allows operation of menu and playback with TV remote control.

PlayStation DualShock 4 Controller (sold separately): If you have a Sony PlayStation 4, your DualShock 4 controller can become the TV's remote by downloading the BRAVIA TV Player app on your PlayStation 4 through the PlayStation Store. You'll also be able to control your PlayStation 4's on-screen user interface with the TV's remote.

Keyboard/Mouse Compatible: You can connect a USB- or Bluetooth-enabled keyboard and mouse (both sold separately) to the television for easier web browsing. You can move the cursor with the mouse and enter text with a compatible keyboard. Not all web-based apps support keyboard/mouse control.

Serial Port: You can connect the 3.5mm serial port to an external control device (such as a computer or A/V control system) to control the TV's functions externally.

Convenience Features

Bravia Cam: With the included Sony Bravia Cam, you're always in the best seat in the house. Sony's Bravia Cam recognizes where you're sitting and optimizes the TV's picture and sound accordingly, so you get a picture that is clearer and audio that is more immersive. The Bravia Cam also offers video chat, gesture controls, and more. The Bravia Cam plugs into one of the Sony QD-OLED TV's USB ports and attaches to the top of the television's frame. Make sure the Sony QD-OLED TV has the latest firmware/software update installed. The Bravia Cam adds about 0.75" to the overall height of the TV.

  • Ambient Optimization Pro: By detecting the distance between you and the Sony TV, the Bravia Cam adjusts TV brightness so you’ll always enjoy perfect picture quality, no matter where you are in the room. A light and color sensor in the TV optimizes pictures to light conditions for the best possible viewing experience.
  • Gesture Control: Gesture Control enables you to change channels, adjust volume, and more using simple hand gestures - no remote required.
  • Video Chats: Thanks to its built-in mice, the Bravia Cam can also be used for video chats, so you can catch up with your family and friends on the big screen.
  • Proximity Alert: Proximity Alert allows you to set a proper viewing distance for your child and alerts you if they get too close to the TV.
  • Auto Power Saving: Auto Power Saving Mode optimizes the TV's power consumption by darkening the screen automatically when you are not in front of the television.
  • Manual Camera Cover: There is a manual camera cover switch on top of Bravia Cam to close the camera cover if you want more privacy at any time.

Content Search: The Sony QD-OLED TV offers unique ways to search and access your favorite and new content from the TV's tuner and Google TV apps.

  • Program Guide: You can quickly find your preferred programs and the detailed program information. The current program information and weekly program guides for the next eight days are provided.
  • Featured & Recommendations: Featured content & personal recommendations from Google Play, YouTube and many of your other apps appear automatically in the TV's home screen. So if you are having trouble figuring out what to watch, let Sony's Google TV recommend something for you and the family to watch.
  • Voice Search: Simply activate the Voice Search function through the included remote control and built-in Google Assistant or the Android TV Remote Control App on your Apple iOS or Android smartphone/tablet. If you know what you want to watch, just say it into the device's microphone and the Sony television will find it within its Google TV applications.
  • Keyword Search: You can type in a keyword to search for TV shows, movies, and music across Google TV apps. Simply enter in the track title, album name, or movie title.

Quick Settings: By pressing the "Quick Settings" button on the remote, a menu appears and provides quick access to the functions that are available for the currently displayed screen, such as picture adjustment, sound adjustment, volume adjustment for the connected device (such as headphones), and display/audio change. The items in the menu differ depending on the selected screen.

Input Management: You can display, hide, and change the name of the TV's HDMI inputs. You can change the name of an input to a preset name (such as Blu-ray, Cable, Game, etc); or choose a custom name. You can also choose to hide inputs that are not used, so they won't show up on-screen when you are navigating your inputs.

Ambient Mode: Sony's Ambient mode turns the QD-OLED TV into an essential part of your living space with on-screen artwork, personal photos, screensaver themes, and clock functions.

Samba Interactive TV: Samba Interactive TV enhances the Sony TV by enabling new features like interest-based advertisements, program notifications, and behind the scenes information about your favorite shows and actors. Similar to apps like the Spotlight App (for Apple iOS), Samba Interactive TV synchronizes your experience on your tablet with what you are watching on the TV, and unlocks exclusive content and features.

  • Samba TV uses mainstream TV shows, commercials, and movies to provide interest-based advertisements. Samba TV looks at content from video sources connected to your TV, such as your Blu-ray Disc player or set-top box, etc (the TV's Internal Internet App content isn't currently included). Samba TV doesn't gather any information about your personal videos or non-mainstream internet video you watch on your TV.
  • Samba TV technology is designed to anonymously analyze statistical data captured from the video content you watch. Then, it provides interest-based advertisements, special offers, and new interactive features based on your viewing habits. No images of what's on the screen ever leaves the TV, and your viewing profile used for interest-based advertisements is associated with your TV, and not with you personally.
  • You can choose to "Enable" or "Disable" the Samba Interactive TV feature during the television's initial setup. Samba TV will clear your current viewing profile and prepare a new profile if you reset your advertising profile or do a TV factory reset in the television's system menu.

Kids Profile: Sony TV's Kids Profile helps you guide your children to age-appropriate content, in a space that is all their own. Set kid-friendly filters for apps, movies and shows; plus Limit how long they can watch and easily set bedtimes. The Kids Profile is protected by a custom 4-digit pass-code.

Power Management Functions: This Sony QD-OLED TV incorporates advanced power saving features such as Light Sensor Technology, Advance Contrast Enhancer, and the following Power Management functions.

  • Power Saving: This feature reduces the power consumption by adjusting the backlight brightness of the TV's screen. You can select from Low, High, Off and Picture Off.
  • Idle TV Standby: Automatically powers off the TV after 1, 2, or 4 hours when no buttons are pressed on the remote control or the TV.
  • Auto Shut Off: Automatically powers off the TV when no input signal is detected for approximately 15 minutes.

Timers: The Sony QD-OLED TV offers a TV timer and Sleep timer. The TV Timer turns on the television from the standby mode at a time you set, and tunes to a channel or input of your preference. The sleep timer switches the television off after a specified amount of time. The sleep timer can be set to 15, 30, 45, 60, 90, or 120 minutes.

Mounting Options

2-Way Multi-Position Feet: Two 2-way multi-position give you the choice of a standard setting that focuses you on the picture or a soundbar setting for ideal positioning of your sound system. The TV is shipped with the pedestal feet unattached. The pedestal feet and TV do not swivel. The television weighs 41.9 lbs with the pedestal feet attached. The pedestal feet's position must be configured prior to final installation.

  • Dimensions with Standard Feet Setting: Overall = 48.25" (w) x 29.125" (h) x 11.125" (d); Footprint = 48.25" (w) x 11.125" (d)
  • Dimensions with Soundbar Feet Setting: Overall = 48.25" (w) x 31.5" (h) x 11.125" (d); Footprint = 48.25" (w) x 11.125" (d)

Optional Wall Mount Brackets: The television can be wall mounted using an optional wall-mount bracket (sold separately). The TV has four threaded screw inserts that are spaced 300mm (h) x 300mm (v) apart and support M6 (6mm) screws. The TV screen is edged with a slim, narrow aluminum frame that maximizes the viewing area and looks beautiful on your wall. The TV's 300mm x 300mm VESA mount pattern measures 12.5" from the top of the TV, 18.1875" from the side of the TV, and 3.5625" from the bottom of the TV.The TV weighs 38.8 lbs without the pedestal feet.

Ventilation Clearance: When mounting the TV on the stand or a wall (with optional bracket) leave 4" of clearance on each side of the television and 11.875" above the television for adequate ventilation.

Attached AC Power Cord: The television comes with an attached 5' AC power which will need to be plugged into an AC wall outlet or surge protector (sold separately - see Accessories Tab). The straight two-prong AC connector that plugs into an AC power outlet will protrude 1.4375" from the wall.

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Customer Q&A

9 questions already asked

Q
How does delivery work?
rob  Mar 20, 2024
1 answer
A
We provide shipping free of charge for most orders, Rob. This Sony MASTER Series Bravia XR55A95L 55" TV ships UPS standard shipping and can arrive in most locations within the continental U.S. (excluding Alaska and Hawaii) within about 2 business days!
bo  Mar 20, 2024 (Staff)
Q
is this television a 3D TV?
greg  Jan 31, 2024
1 answer
A
Greetings Greg. Thank you for your question. Unfortunately no. The manufactures we sell, LG< Samsung and Sony have all discontinued making 3D TVs a few years back. Not sure if they will ever bring that technology back, but all our current inventory cannot play 3D video.
hogan  Jan 31, 2024 (Staff)
Q
Hi, the 65 inch TV's stand seems to mount on the bottom edges of the panel. My AV furniture is not wide enough to accommodate that footprint. Can you use a third party stand or legs like Echogear mounted to the back instead?
anthony  Jan 08, 2024
1 answer
A
If the included accessory feel with the Sony Master Series BRAVIA XR65A96L are too wide for your furniture we do have alternate options, Anthony. I would suggest using the ErgoAV ERTSL2-01B in the link below. The ErgoAV pedestal stand is compatible with the Sony BRAVIA XR65A95L and requires 23-5/8" width x 11" depth for the pedestal base. https://www.crutchfield.com/p_389ERTSL2B/ErgoAV-ERTSL2-01B.html
bo  Jan 08, 2024 (Staff)
Q
Will this tv suffer burn-in?
ted  Mar 07, 2024
1 answer
A
Greetings Ted. That is an excellent question. For some it may, for others it may not. You take care of it, it will take care of you. This TV has a couple of setting that reduce the chances of getting burn in. You would want to make sure these two features are turned on. Pixel shift, and panel refresh all the time. Sony also recommends manually doing a panel refresh one time per year. One time per year only. This will make the TV inoperable for about an hour.
hogan  Mar 07, 2024 (Staff)
Q
IfI use the stand mount is there a way to strap the tv to the wall for earthquake protection?
william  Feb 12, 2024
1 answer
A
Securing a large TV to your furniture or wall is a great idea, Bill. You will need to use a securing strap similar to the Sanus ELM701 we offer that I have linked below for reference. The Sanus ELM701 can only support TVs up to 70", so something similar with more robust protection for the larger 77" Sony A95L would be needed. https://www.crutchfield.com/p_051ELM701/Sanus-ELM701.html
bo  Feb 12, 2024 (Staff)
Q
Why is this TV so unavailable?
joseph  Feb 09, 2024
1 answer
A
Greetings Joseph. Thank you for your question. I would not have an accurate answer for this question. Speculation, supply, and demand? Possibly a part or two needed for this particular model in short supply? The ETA is February 16/24 for the next arrival. But that's estimated.
hogan  Feb 09, 2024 (Staff)
Q
What does your delivery service include on a TV this size?
jane  Nov 28, 2023
1 answer
A
With the Sony MASTER series Bravia XR77A95L 77" free freight delivery is included with purchase, Jane. Setup is not included, and the freight delivery is threshold only. If you need someone to install your new TV, use our installer finder link below and a good option may be available in your zipcode! Keep in mind the installers listed are not affiliated with Crutchfield, we simply know they are there. I hope this helps! https://www.crutchfield.com/LocalInstaller/InstallerSearch.aspx
bo  Nov 28, 2023 (Staff)
Q
Is there more than one place to mount the legs as my table is only 64"?
william  Nov 26, 2023
1 answer
A
Greetings Bill. excellent question. there are 3 positions you can use for the feet. One is the feet are 67.625 apart, another is 23.125 apart, and the third raises the panel to fit over a sound bar, but the width of the feet can only be 67.625 in that case.
hogan  Nov 26, 2023 (Staff)
Q
What size does tv come in?
tom  Nov 08, 2023
1 answer
A
This Sony MASTER series BRAVIA XR is currently available through Crutchfield in 77", 65" and 55" sizes, Tom.
bo  Nov 08, 2023 (Staff)
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